Nakuru has seen an overhaul transformation since Kenya’s independence with its economic milestones. Growing from a small town to now the 4th City hosting over 1,600 hotels and resorts, spread across the County for business and leisure with over 12,000 bed capacity. Each of these providing Conferencing, Accommodation and Dine-inn facilities, making it convenient for corporates to enjoy an all-in-one package with feasible budgets; whichever the occupancy and location.
These hospitality packages come at an almost standard rate across the calendar year, meaning reservations are not limited to a particular season for Corporate retreats, summits, product launches to business workshops and social forums. It is indeed an understatement to sight Nakuru as a favorable business and tourism hospitality destination in Kenya.
Nakuru County is not only unique for being the ONLY City in the world with a Lake and National Park, with the big 5 and a birds’ water paradise, but additionally boasts of over 10-Tourist attractions and naturally controlled weather.
Meetings, Incentives, Conferences & Events [MICE] is a key contributor to Kenya’s tourism & hospitality growth, with infrastructure and accessibility topping the checklist when selecting a destination.
Needless to say, a convenient 2-hour drive from the Capital Nairobi to Naivasha, Gilgil or Nakuru is not only cost efficient, but also the most feasible for short-stays or business meetings as compared to flying or boarding SGR to the Coast.
Regional overcapitalisation brakes the balance on domestic tourism in Kenya, and equally the economic impact of Counties. Nakuru has a rich tourism and hospitality network whose net worth could be compromised; hence the need for us to take the initiative to optimise through effective and constant public communication, marketing of service offerings and sector collaborations.
We urge Kenyan leaders to practice patriotism through advocacy and liaison with Nakuru County hospitality stakeholders to amicably improve and grow the sector where need be and not Critic from a distance. With its new City status, Nakuru provides a competitive advantage as a MICE destination and positively contributing to Kenya’s GDP.